Also, it's so utterly wacko and strange, you have to applaud the author who thought up the idea. In a world where every inch of publicity is counted in units sold, surely Andrew Kessler is the new Barnum. Sort of...
Author opens one-book shop to sell his own work | Books | guardian.co.uk: "I stumbled outside, looked up and saw a church. And then I realised I could try to sell my book like a meatball. Monobookism was born.'"
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